Q-LEVEL I The Level I instrument aallows companies to develop and safeguard the quality of their services. The process to be introduced requires a large measure of own responsibility but provides results which can be quickly and easily implemented in terms of operating procedure and responsibility. In addition, the Quality Label Level I should primarily not have an external effect but create motivation within the company. The guest should not only be able to recognise quality through the emblem but also experience it directly through improved services. |  | QQQ-LEVEL III Once a company has gone through the Levels I & II processes of the «Quality Label for Swiss Tourism» it should be in a position to introduce a comprehensive Quality Management System (QMS). There are various ways to do this (for example ISO, EFQM). The aim of the sponsors is to award companies an all-embracing internationally recognised QMS Quality Level III. |